An architectural walkthrough comes to presenting projects in best light. In general opens a lot of possibilities for selling ideas, and the better tool set you have to work with to impress investors, the better.But we’ve gone a bit ahead of ourselves.

. The most challenging task for all architects is not designing a building or an interior, but presenting it in a stunning way. Without help from an architectural visualization studio the only things they could rely on to convince investors were speech, hand-drawn sketches and being well-connected. Introduction of CGI made a huge difference, since it allowed visualizing objects that didn’t exist yet photorealistically. Such images spoke volumes about the project to be, ensuring that a good design will attract financial support to bring it to life.